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黃德源

出自香港新聞網 - 樹仁新傳系學生實習習作

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MR. PETER WONG is a graduate of Chinese University of Hong Kong, School of Journalism and Communication. After his study, he joined the advertising field with great success. In 1990 Peter founded Integrated Publicity Services (IPS) the first integrated agency in Hong Kong that offered both public relations, advertising & other below the line marketing services. His company, IPS started public relations and advertising in China in 1993 with the launch of Swatch in Beijing. In celebration of the 25th anniversary of the company in 2015 Peter created a character iPANDAS which aims to bring happiness & raise funds for good causes . Peter Wong has been named as one of the ten most influential “Sina weiboers” in Hong Kong in 2011.

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