請各位先登陸 (studentID,Moodle 密碼登陸),後編輯
請各位使用左方之工具列上的上載文件連結上載習作相關的相片

DBC founder holds confidence on digital broadcasting

出自香港新聞網 - 樹仁新傳系學生實習習作

跳轉到: 導航, 搜尋

-- Karen Li Ka Wing 105164 2013年1月30日 (三) 00:19 (UTC)


HONG KONG, JAN 29 – Founder of DBC said the radio industry in Hong Kong has been at a standstill in the past years and he thought that digital broadcasting could be a solution for the media to grow.


Albert Cheng, founder of digital broadcasting corporation (DBC), the first digital audio broadcasting station in Hong Kong, recently left the company after settling the shareholders disputes and found a new online radio station “D100”.


"Digital Audio Broadcasting (DAB) enables a good visual delivery with better audio quality by low interference and it helps to bring those who are not familiar with technology to go online," said Cheng.


From the experience on operating DBC, Cheng who described himself as “disrelish” on technology, figured out that the trend of media going online was right.


“Every medium has the trend and necessity of going online, but it will be even better if they have license’s advantage, which allows them to have a larger coverage on air,” said Cheng.


Although broadcasting online faces fewer restrictions and lower operation cost, Cheng had a strong desire to get a license on operating a radio station again since he has been deprived from broadcasting in the air by the Commercial Radio in 2004.


At this stage, Cheng planned to launch four channels in D100, including English, Putonghua and music channel, in the hope of serve listeners overseas via Internet broadcasting.


D100 is now on a trial run for 90 days and Cheng held an optimistic attitude that the new platform will launch a great success.

個人工具