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Loh Chan:Content is the king

出自香港新聞網 - 樹仁新傳系學生實習習作

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Reported by Wong Hiu Kwan, 17th September,2013

After the closure of Digital Broadcasting Corporation Hong Kong Limited (DBC) on October 2012, it started to broadcast the 7 new channels again yesterday, and the CEO of DBC, Loh Chan said that the company will concentrate to put effort to develop quality content.

The style and the buildup image of the "new" DBC set content as the first priority to be developed. Loh is being optimistic of their channels since they have made a foreseeable market based on the rapid increasing number of digital device users and elderly. Loh said that DBC will propose 4 to 6 hours each day on the elderly programme in the future. Loh claimed that DBC will cooperate with the local elderly care organizations to provide free or low price radio to the elderly. Loh also believe that the elderly in Hong Kong have unpredictable spending power which cannot be ignored.

DBC also will set up their own news department instead of buying news from others news organizations. The largest shareholders Bill Wong is a member of National People's Congress, the public are afraid that DBC will be under China' pressure and censorship. Loh admitted that but they will guarantee the news being objective and fair. Besides, they will broadcast the news and hot issue with different sides and angels.

--115048 2013年9月17日 (二) 22:37 (UTC)
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