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Loh Chan has confidence in DAB future

出自香港新聞網 - 樹仁新傳系學生實習習作

跳轉到: 導航, 搜尋

Loh Chan, CEO of Digital Broadcasting Corporation, said at an assembly in Hong Kong Shue Yan University today that he was confident that digital radio would provide a new media experience for listeners.

He said DAB provided not only a better sound quality, but also a variety radio programs.

He believed that even facing the competition with others, DBC programmers were still attractive to audience because of their in-depth content. ‘Content is king.’ said Loh.

He said, in order to increase the distribution, they were planning to install 20,000 DAB radio in taxis and minibuses.

‘We may cooperate with some organizations. We put their logo on the radio and they offer sponsorship for us,’ said Loh.

--115118 2013年9月18日 (三) 00:32 (UTC)

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