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Operating newsroom is money worth spending on

出自香港新聞網 - 樹仁新傳系學生實習習作

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Operating Newsroom is money worth spending on
Chan Pak-yee


Loh Chan, the C.E.O of Digital Broadcasting Corporation

Hong Kong Limited (DBC), said today at Hong Kong Shue Yan

University that operating a newsroom is money worth spending.



He said, operating a newsroom only required a comparatively low

operation cost; however the source of news can be used in a variety

of programs, which is a project worth spending on.



One of the major shareholders Wong Cho Bau, is also a member of The

Chinese People's Political Consultative Conference. Because of the connection, some

people question whether DBC NEWS will be fair and unbiased. Loh said ‘DBC

needs time and effort to build up its market place in the news industry.’

However, providing unbiased and fair report is its main target. He also

emphasized ’Content is King’, which believes that the one with better

content is always the winner. He said that DBC are willing to embrace

comment from the public and keep improving.



Besides, Loh said DBC will emphasis the development on the program for the

elderly.He believes that aging problem is one of the major obstacles our

society is facing, with increasing life span of the elderly; they became

part of the major target audiences.



Now, DBC is working on the program about Cantonese Opera and Chinese Opera,

targeting the elderly as audiences. Listening to the programs of DBC, audience

is required to buy a digital radio .Some people have query about the spending

power of the elderly, however he claimed that some elderly are willing to pay

for the radio. He also mentioned that DBC are willing to work with other company

in order to offer a cheaper price or subsidies to the elderly.


--115041 2013年9月17日 (二) 17:52 (UTC)

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