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Sing Tao Art Director: There is always room for perfection

出自香港新聞網 - 樹仁新傳系學生實習習作

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26.3.2013

By Jojo Choy

The art director of Sing Tao Group, Danny Wong, said in a talk at Shue Yan University that there is always room for perfection when it comes to newspaper design.


Wong said that in journalism, timeliness is the important element. There is a time limit when design the layout of newspaper, therefore it does not allow to spend many time on layout design for the sake of perfect work.


He added different section of news have different time limit. Some breaking news need to publish immediately, it only allows one to one and half hour to finish it. However, some feature stories allow more time to do better.


He did not believe that better design could be created if he spends two to four more years in the same work. But he believed that the best design could be suit with the right time and right place.
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