請各位先登陸 (studentID,Moodle 密碼登陸),後編輯
請各位使用左方之工具列上的上載文件連結上載習作相關的相片

Tat Ming Pair’s poster was taken down by client's requirement

出自香港新聞網 - 樹仁新傳系學生實習習作

跳轉到: 導航, 搜尋

72 marks

By Eunice NG, 21th Feb.

A managing director, who has been managing the advertising sales for the MTR Corporation, clarified the concert poster of Tat Ming Pair was not forced (by whom? for what?) to withdraw (from where?) on Tuesday.

One half of Tat Ming Pair is singer Anthony Wong Yiu Ming, who has suffered setbacks in his career after supporting the Hong Kong pro-democracy protests in 2014. Some media reported that MTR posters of Tat Ming Pair’s concert were censored and removed from stations across Hong Kong. (unnecessary details)

The poster showed about 80 prominent people in Hong Kong, such as Joshua Wong Chi-fung, the face of the pro-democracy Umbrella Revolution during Occupy Central; media tycoon Lai Chee-ying and former lawmaker Wong Yuk-man. (useful background)

Shirly Chan, managing director of JCDecaux Pearl & Dean ltd., the market leader in outdoor advertising sales in Hong Kong, said the client requested us to take down the poster.

“The client requested us to take down the poster as the copyright of the face of Jay Chou, but the poster has already advertised in MTR station for more than one week after the internal discussion and the approval process,” she said.

She also said the advertisements had vetting process and the poster of Tat Ming Pair did not have any problems.

She hoped the readers would think more rationally.

1. lead is in right direction, but not direct enough. 2. see questions (holes) in blankets.

edt

Head of an international advertising company has denied the posters of a concert by Canto pop group Tat Ming Pair have been taken down at MTR stations because of political reasons.

Shirley Chan, managing director of JCDecaux Pearl & Dean Ltd, also said the removal was made at the requet of the advertiser client. her company acts as advertisingagent for mTRC.

Ms Chan was giving a talk at SYU today.

The concert posters of Tat Ming Pair have earlier been removed from MTR stations following a complaint by Taiwan singer Jay Chou, claiming his copyright of portrait had been infringed. The poster featured about 80 prominent people in Hong Kong, such as Joshua Wong Chi-fung, a leader of the pro-democracy Umbrella Revolution during Occupy Central; media tycoon Lai Chee-ying and former lawmaker Wong Yuk-man.

Anthony Wong, a member of the band group, is active in politics. He took part in the Occupy Central movement.

Ms Chan said “The client requested us to take down the poster as the copyright of the face of Jay Chou, but the poster has already advertised in MTR station for more than one week after the internal discussion and the approval process."

She also said the advertisements had vetting process and the poster of Tat Ming Pair did not have any problems.

She hoped readers would think more rationally.

個人工具