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TALK 09 Eva Lee: If you want to join the public relations industry, the first job reporter will have an advantage.

出自香港新聞網 - 樹仁新傳系學生實習習作

(修訂版本間差異)
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165036 (對話 | 貢獻)
(新頁面: In the recent season of the third-year students applying for internships, Eva Lee, the corporate communications media manager of Alibaba Group, attended the Shue Yan University Weekly Mee…)

在2019年4月25日 (四) 00:21的當前修訂版本

In the recent season of the third-year students applying for internships, Eva Lee, the corporate communications media manager of Alibaba Group, attended the Shue Yan University Weekly Meeting this afternoon and pointed out that if you want to join the public relations industry, the first press conference will have an advantage.

Eva Lee, who has worked as a financial journalist and public relations officer, told the new generation of teachers and sisters in the audience that if the students want to become public relations in the future, she would recommend that everyone join the journalist industry. She recalled that the time as a reporter was the happiest. The news that she ran every day made her quickly absorb new knowledge and had a wide range of knowledge. The network of contacts and the understanding of the operation of the media made her become a PR. She also encourages students who are interested in financial journalists but lack financial knowledge to work in the newspapers first, because newspapers are more able to learn news knowledge faster than magazines. When she ran financial news in the same year, she also lacked financial knowledge. In addition to relying on the knowledge of class, she also had to read and imitate other people's articles, relying on self-study to increase digestive ability, and complicated words and sentences for financial analysts and economists. Use your own text ability to simplify and let the reader understand. In addition, she said that today's media does not have different groups like the traditional media, such as Hong Kong, entertainment, photography, etc. Journalists need decathlon, because everything is done by one person, everything will be, anything I have to understand.

However, she also reminded that reporters can't copy the manuscript, but they can make a draft. However, there are two types of speculations. One is that reporters sit in the church, do not run the news outside, and when they receive press releases or other sources, it is desirable to extract key information into a piece of news. The other is that the reporter went to the scene to run the news, but before going to the Internet to refer to all other people's reports on the incident, before using the other people's information to write once, it would be better not to interview. When a news agency hires a reporter, it is necessary for him to use his own news to digest the content and then write the manuscript. If he only will speculate on the Internet, the reporter will be useless and lose value and meaning.--165036 2019年4月25日 (四) 00:21 (CST)

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