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Thomas Shao: Hong Kong Calls for Innovation

出自香港新聞網 - 樹仁新傳系學生實習習作

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Feb 26th—Bloomingberg Businessweek will launch its Chinese edition in Hong Kong in an effort to inject fresh blood into the Hong Kong magazine environment.

Thomas Shao, the chairman of Modern Media Group, said that the current situation that Hong Kong needs innovation makes it necessary and urgent for Bloomingberg Businessweek to join in the market, when attended a local university’s lecture yesterday afternoon.

“Hong Kong is the most competitive and relatively free media market among the whole Chinese market,” said Mr. Shao, “however, there are few changes in Hong Kong’s media market during the last twenty years. The decision that Bloomingberg’s join can enrich the meanings of the Hong Kong magazine market.”

“If the gossip magazines become the mainstream of a country, which is very sad and will be laughed at by other regions and areas,” said Shao when mentioned the Hong Kong’s current magazine situation.

Shao repeatedly stressed the goal of his magazine is not the number of sales, he said that the most valuable advantage of a company is to have the dream and originality rather than simply making money.

In the Q&A session, a student’s question the difference between the Bloomingberg and other existing economic magazine in Hong Kong and if there are any possibilities for Bloomingberg to survive annoyed Shao, he responded that only after reading his magazine can the student know the true answer.

In the end, Shao emphasized once more that the Hong Kong edition is not just the font type shift of mainland edition, it is a dependent and new magazine. He wished that the students can pay much attention to the magazine.

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